The bissell brand was founded in 1997 by naishen rubber & plastic factory.

NAISHEN factory is a manufacturer specializing in the production of shoe-repair and orthopaedic products, such as heel tips, sheets, soles and heels, etc.

Headquartered in Zhejiang Taizhou Economic Development Zone, owns three plants.It occupies an area of 8, 000 m2 for business operation and has more than 100 employees. Our product are widely-used and well-accepted by professional shoe repair and shoemaker, we enjoy extremely high reputation and market share in China.

INNOVATION

As a leading company in Chinese market, Our heel tips, in particular, have gripped 70% market share in China.The newly-designed double layer heel tips is made by two materials, the hard one to hold the dowel and the softer layer for confortable and noiseless.Breakthroughs have been made regarding various technical obstancles, which makes bissell products feature superior wearable and nonskid performances, anti-shock and silence effects and greater comfortable.They are extremely suitable for wearing when dancing as they can effectively reduce the possibility of heel injury.We also produces sheets, soles and heels for shoe-repair and orthpaedics with revolutionary polymeric materials of super wearability, oil-proofness and high elasticity.

This is why BISSELL is synonymous with QUALITY, RELIABLITY and DYNAMISM.