Company Information
� Soyea company renowned manufacturer of home appliances, has two production bases in Shanghai and in Lu'an, Anhui Province located in middle-east of China.The main products include refrigerators, air conditioners, washing machines. Its incredible pace of development since 2000, fully into the refrigerator industry, known as the most powerful dark horse in the Chinese home appliance industry. The company jurisdiction is on Shanghai Soyea Electric Co., Ltd. and Lu'an� Soyea electrical manufacturing Co., Ltd.� Branch company,Shanghai Soyea Electric Co., Ltd. was established in January 2002, the company is located in, No.31Xishe First Road,Wushe Model Zone,Songjiang,Shanghai,China, covers an area of ​​200 acres, the total fixed assets of more than 1.5 billion. Refrigerator production line of Shanghai Soyea currently has two, the annual production capacity of 100 million units..
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� �Luan Soyea electrical manufacturing Co., Ltd.� now� head office,was established on October 28, 2004, is the enterprise of Anhui Province "861" projects, key investment projects in Lu'an City enterprises, the municipal government protection units. The whole investment of 262 million yuan was put into operation in 2004, one of the project covers an area of ​​300 acres and a building area of ​​80,000 square meters, with nine modern plant, five refrigerator production line and a large number of supporting ancillary facilities, Refrigerator annual production capacity of 2.5 million units. The second phase project covers an area of ​​350 acres, is in preparation. The company, one, two fully completed, will form a production capacity of 500 million units of the annual output of refrigerators, air conditioners, washing machines, and an annual output value of 10 billion yuan.
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��� Soyea company has passed ISO9001: 2000 international quality management system certification, ISO14001: 2004 environment system certification, CE certification, CB certification, China CCC certification, China Energy Conservation Certification Series certification at home and abroad; "Shanghai Famous Brand" Anhui Famous Brand "," the most growth in the value of the home appliance brand in China, "the 2010 Chinese home appliance thirty-four market consumers favorite brand", "Chinese refrigerator manufacturing companies top ten", "high-tech enterprises." the postdoctoral innovation the practice base "," high-quality after-sales service unit "," China Quality AAA credit services demonstration unit "," the national best-selling high-quality brand "," 2010 Best Product Innovation Award "and" 2010 Quality Star "," 2010 energy conservation Star "," energy-saving pilot Awards 2010 refrigerator industry, refrigerator industry energy-saving Contribution Award "and other honorary titles.
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� �Soyea Company since its inception, has been to uphold the concept of "technology initiated a new life", focused on creating an international high-tech enterprise. Increase investment in science and technology innovation and development, the establishment of the Enterprise Technology Center, strengthen domestic and Shanghai Jiaotong University, Shanghai Tongji renowned university cooperation, was awarded a postdoctoral innovative practice base. Corporate attention and guide the market, environmental protection and health concept, development and design products to meet the market, especially the rural market demand, while IEC international standards drafted by the "China Energy Label corporate integrity Union the governing units" and "National refrigerators standards member of the unit "," two Chinese refrigerators is standard (evaporator and condenser) drafting unit, Soyea advanced manufacturing representatives.�
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� �Soyea company has increased its own brand and intellectual property protection efforts, with 14 patents, registered and accepting Soyea defensive trademark 23 in Madrid, Spain, a global trademark registration.
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��� Soyea company invested heavily in the TV media, newspapers, magazines, media, online media, public information activities, exhibitions, outdoor media to promote the brand. TV media: CCTV sets "News Network" and "Weather Forecast", 2 sets of CCTV "Lucky 52", 4 sets of CCTV, CCTV 5 sets, seven sets of CCTV, 12 sets of CCTV, Hunan TV, Anhui Satellite TV, Jiangsu Satellite TV, Satellite TV, Shandong, Henan TV, Satellite TV, Sichuan, Hubei TV, Hebei TV, Liaoning TV, Zhejiang TV, Shaanxi TV, Dragon TV, as well as a variety of local television stations. Newspaper and magazine media: "People's Daily", "Economic Times", "Youth Daily", "Chinese consumers," China Enterprise News "," Yangzi Evening News "," Dahe, "Beijing Evening News" Xin'an Evening News "and so on.
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� �Network Media: Tencent, Sina, Netease, Sohu, the national grid in hundreds. Meanwhile, as early as in 2004, namely to finance the establishment of the corporation website ( www.chinasoyea.com)
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��� Soyea company continued to increase the intensity of news activity, such as the implementation of a variety of forums and summits. While continuing to increase domestic and international professional exhibition, "appliances Expo, as has participated in the" Qingdao appliances Expo "," Chinese home appliances to the countryside nationwide city tour "," Fair "," Electronics Fair in Berlin, Germany, Thailand refrigeration Exhibition "," Dubai Refrigeration Exhibition "professional exhibition. In addition, the company continues to increase outdoor media to promote investment, such as wall advertising, door advertising, banner ads, street signs, light boxes, gift lamps, etc.; increase product promotion samples, leaflets, posters, corporate videos and other means of advertising.�
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��� Soyea refrigerator since the market has been committed to the Chinese market three or four intensive sales network has covered 28 provinces, municipalities and autonomous regions, and has a the county sales network 1100, 22,000 more than the township-level sales network The sales network has covered most of the county, township. In international market development, Soyea has not stopped the pace of progress has been exported to Southeast Asia, Europe, the Middle East and other parts of the world in more than 72 countries and regions,� in ​​the international market place, Soyea has become a household appliance industry in a bright pearl.
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����� Soyea company's 2011 annual plan to increase research and development of new models. Soyea will look more fashion, beauty, and advanced bionics manufacturing technology to meet consumer comfort. Soyea family concerned about the health, environmental protection and intelligent spend more and more concerned about the improvement of the global environment, and innovation.
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��� Business competition is competition, quality competition, which belongs to the talent competition. Soyea introduction of a number of high-tech talent. Released through the network, the news media, the talent market, advertising to broaden the channels for talent introduction, such as Kelon, Siemens, Electrolux, Haier, Midea, Meiling, links moderate domestic and foreign enterprises to the introduction of many talents.
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��� Soyea at the same time increases the intensity of products and services, continues to implement the "Red service system, the opening of the domestic 24-hour service hotline, domestic toll-free hotline, the implementation of the network complaints hotline complaints and other channels of feedback information, the establishment of a specialized after-sales service team, the implementation of 24 hours to solve the problem, and to strengthen the country's nearly one thousand sales outlets and service network management efforts, and enables users to zero troubles. With the continuous improvement of brand awareness and market the case of counterfeit products and unauthorized sales Soyea products. To this end, the company specializes in legal counsel for many years to maintain and guarantee Soyea brand development.
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���� The future� of Soyea,will be mainly white goods based, small appliances and other home appliances field at the same time will expand, "first in the world to do world Soyea" target gradually Soyea China and the global home appliances industry is extremely brand competitive and influence.
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���� Soyea refrigerator to make life more exciting! Soyea appliances will continue to blaze new trails, the times, and make unremitting efforts to promote the development of China and the global home appliance industry, and improve people's lives.�
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���� Soyea company invite domestic and foreign home appliance elite and we work together to create brilliant!